Twitter marketing Strategies and Tips.

Does size matter?

Lots and lost of so called gurus out there are professing that in order to succeed at marketing with twitter you just have to get thousands of followers. Whilst not wanting to argue the case well actually I will vehemently.

Every message you received promising to get you thousands of followers in minutes is using an auto follow script where nearly everyone who is in the database has one single intention. To market to you , so basically you end up with thousands of followers but they are not going to be interested in anything you have to say or even engage with you except to sell their product or service.

So really what’s the point?

Targeted followers is what you need.

To this manually go to search.twitter.com

This is different to the search you get on twitter.com so pay attention

Lets say you sell picnic furniture

So go advanced and type in a search phrase like “going on a picnic” and choose type question hit search

Now what this clever little engine will return are tweets containing that exact phrase

Boom you have just found a list of targeted customers.

Well nearly anyway because if they are talking about picnics some of them are going to be interested in picnic equipment surely, maybe not now, but certainly in the future.

So now you have the list then what?

Well its no use just collecting followers and then sending links to your website

What you need to do is engage them in real conversations

So as we pointed out in the DVD err you did buy the DVD didn’t you?

This is where a little planning and preparation come in.

For example as a picnic equipment supplier it would be worth while researching the most popular picnic spots around the county/country and build up a list.

Including beauty spots to visit best routes to take shops nearby, transport links places of interest to visit nearby that sort of thing.

Really useful information that your list of picnickers would be grateful for.

Only after you have engaged people in several conversations should you ever then send them a sales link

If you take the time to nurture these prospects you will reap the rewards ten times over

What other free tools or advertising could ever bring you these kinds of results?

Investing in a twitter marketing strategy for your company is vital why have you not done it ,you are ignoring the biggest giveaway in the history of internet marketing get in now whilst you till can

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Of all the article marketing tips I could give you, writing articles for free advertising online is likely the most beneficial to you if you currently spend money on advertising your website. There are several reasons for this, but the major reasons why article writing can bring you better results than expensive pay per click (PPC) adverts or taking a chance with reciprocal links are detailed below.

Keep in mind that Google is not keen on reciprocal links unless the page you are reciprocating with relates to the page on your website that the link points to, and the link is no good to you in any case if it is one of many others on a ‘links’ or ‘partners’ page created predominantly for such links. You only get a share of the PR of the page your link is on, not that of the ‘site’, and even that is shared between all the other links on the page.

Being one of 5 links on a page with a PR of 1 is better than one of 50 on a page with a PR of 8. If you take these article marketing tips, writing articles can offer you a form of free advertising online that Google itself provides willingly, and that can work for you for many years to come. Here is how to go about writing articles to get you the benefits that free online advertising has to offer:

1. Write an article about your niche, using a conversational style as if you were explaining what you are writing if talking to somebody face to face – just as I am doing now in fact. Offer interesting information that anybody involved or interested in your niche would find useful. It doesn’t have to be earth-shattering news, but what you write must be factual and show that you have a firm grasp of your subject. You want people to continue reading once they have started.

2. At the end of your article, provide a link to your website. You can say something about yourself if relevant, such as a brief word about your qualifications and experience if the topic warrants it, or do as I do and simply offer a link to your site for more information. You can use more than one link if relevant. When writing articles for free advertising online you should keep in mind:

a) You should never include a live link within the body of the article. Directories do not like these (more on article directories shortly). b) Only use multiple links in your resource if relevant. Thus, I include a link to my product and also one to my Article Services website that is focused on writing articles and my own ghostwriting services. c) Most article directories offer a special box for your link and other details (known as the ‘author’s resource’), but if not then you should add it to the end of your article. Never write an article without a link back to your website. That’s what gets you the free advertising.

3. Having finished writing your article, the power of writing articles and article marketing now comes into play to get you a ton of free advertising. You get that by submitting your articles to article directories. This can be done in a number of ways, the most common being:

a) Manual Submissions You should choose a number of the top article directories, register with them and then submit your articles manually. This will take you about 5 minutes per directory. Your articles should be submitted in plain text format, so if you have written them in Microsoft Word, copy the Word text and paste it into a text editor such as Notepad. A Google search for ‘article directories’ will give you lists of the top directories.

b) Software Submissions You can use software to make the submissions for you. Most of these work whereby you enter each part of your into a box provided for it: Title, Summary, Article body, Keyword list, Resource – parts of these will be in plain text and HTML, particularly the resource. You then scroll down a list of directories loaded into the software, click on those to which you want to submit, and the article submission is made automatically. You have to provide the software with your login details for each directory, where relevant (no all directories need a login), or log in to each individually.

c) Article Submission Services You can use a paid article submission service that will submit your articles to a number of directories for a fee – either paid individually or monthly. I use all three of these methods for my submissions for maximum exposure and best results.

d) Don’t worry about duplicate content when you submit the same article to loads of directories and ezines. That will take a few months to come into play and you can make up for it by writing an article each week.

Using these article marketing tips on writing articles will get you free advertising online in the following ways:

A. Your article will be published on a number of article directories. If you use the right directories, these will further syndicate your articles to other directories and ezines and so on. It is viral, your articles being distributed around the internet. You get a back link to the pages stated in your author’s resource from every directory and ezine that publishes your article. That link is valuable in attaining you a high search engine listing position.

B. People read your articles on the directories. This is fact, irrespective what others say. If you have done the job properly, these readers will possibly click on your link to visit your website for more information. Make sure that your link leads them to a web page related to the title of your article.

C. An article published on a directory page is a single web page, just like any other. It can therefore be listed on Google or any other search engine. I have literally tens of dozens of articles scattered around search engines on various topics, optimized for specific keywords. That’s what free advertising is, and writing articles can achieve that for you if you take these article marketing tips.

D. Many people will copy your article as content for their own website: to do that they must retain your resource containing your link. Writing articles just got you even more free advertising!

These are just some of the ways in which writing articles can get you free advertising online, and if you take these article marketing tips seriously then you could save yourself a lot of money on advertising costs, and get better results by doing so!