How to find AdSense Niche Topics




Good AdSense niche topics are like goldmines. They are often poorly covered areas of interest that has little to no competition from other publishers. They often have good levels of demand (interested visitors) and a good number of high paying related ads. Basically a good AdSense niche is one that has:

High Cost Per Click

High Traffic

Low Competition

Of course no niche topic is ideal, only rarely, do all the above factors coincide to create an AdSense niche topic. There are other more realistic combinations of factors that can make good AdSense niches for example:

Low Cost Per Click

High Traffic

Low Competition

Basically, the common factor in all possible combinations is low competition. This ensures that you control a large portion of the traffic affiliated with the topic in question.

There are a number of different ways to discover AdSense niche topics. Some people prefer to tackle it from the profit angle, focusing on finding AdSense niche topics within high paying AdSense keywords. But this technique is fraught with difficulties, not least the problem of trying to create an AdSense website on a topic you’re probably not familiar with.

A good AdSense niche topic has to be of interest to you. How can it be a ‘good’ topic if you can’t turn it into a success? The best way to find a good AdSense topic is to discover one, so at least you know it’s one that is ‘good’ for you.

To make success of an AdSense website you have to be passionate about the subject matter. So the first step towards finding one that is ideal for you, is to brainstorm and write down all the topics that interest you. In this step don’t hold back, you have to try and put down everything, no matter how silly. Write down the things that you do everyday that interests you, that could also interest someone else. Things that you like reading about, hobbies, things you do at home and possibly things you do at work. Try and write down a list of least twenty different topics.

From this list review each topic and ask yourself a number of important questions;

How passionate am I about this topic? Would other people be interested in this topic? Would this topic work well as a website or a blog? Has this topic got longevity? What would I need to make this topic interesting to a prospective visitor to my site and can I deliver what is required? But most importantly, what topic do I have the most understanding of and the greatest interest in?

 

Passion, understanding and interest in the topic helps make the work flow easier for you. Building the website becomes less of a burden if you have a deep interest in the subject matter.

From the list try and whittle down your options to only 5 topics. This list is now probably comprised mostly of general website themes which are not yet specific AdSense topics. To convert these themes into possible AdSense niche topics, you need to do some basic keyword research. For this you are going to need a keyword discovery tool. One of the best is the one provided by Google in its Adwords section. It is free to use but requires constant entry of CAPTCHA text to use if you haven’t signed up for Google Adwords.

When through to the tool enter your topic into the entry field and click on ‘get keyword ideas.’ A list of related terms is then generated which could be possible AdSense niches. But some could be fined tuned further. Put any remaining terms that seems too broad back through the keyword tool for more related suggestions. Try and put together a list of ten, two or three word niche topics created from your original five keywords. This process can be quite exhaustive (but imagine the trials and tribulations required to find a goldmine) but it is necessary.

Now you have a number of possible AdSense niche topics. But they still need to be investigated further. You need facts and figures to make these possible AdSense goldmines more real. Further research into the competition (supply) and demand for the topics is necessary.

But this essential first stage has enabled you to find possible AdSense niches that could be AdSense goldmines for YOU. To make a success of AdSense you need to plan first before you can move forward. And finding the perfect niche for you is one of the many first steps you need to make before putting together your first AdSense website.


Persuasive Writing: How to Harness the Power of the Story




Most people love stories for entertainment—we go to the movies to watch stories, we read novels before bed, and we share our own stories with friends. But aside from the entertainment value, storytelling is a powerful marketing and selling technique that you can use for business-related writing projects. And by understanding how stories work, you can engage your readers and teach them with examples that illustrate your ideas.

What Makes Stories so Effective?

Stories work well because they SHOW readers what you want them to understand, rather than TELL them. That means your readers will picture what’s happening in their minds. This can be quite powerful if you’re trying to teach them a new skill or make the case for an argument. Plus, people remember stories for longer and if the story is particularly memorable, they might share it with someone they know and pass the word along about the solutions you can offer.

How Do Stories Work?

If you consider movies, short stories, and novels, you will probably notice some similarities in the way the story is constructed. Every successful story includes some basic elements, including a character/hero, a goal or journey, an obstacle, a solution, and a resolution. You should include these elements in your stories as well.

Start with the character or hero—who is your target audience for the piece you’re writing? Either imagine this person in your mind, or pick a person who you’ve worked with in the past, and make sure the person is someone your target reader can empathize with.

That empathy might come from a common goal, or the need that your product or service fills. For example, if you’re marketing a weight-loss program, your target audience will most likely be someone who is overweight. Therefore, your character should be overweight too.

The solution part is easy: whatever product or service you’re marketing is the solution you want your readers to see. So this is what your character finds and uses to reach his or her goal. Finally, the resolution. That’s the benefit your readers will experience from using your product or service. Consider again the weight-loss example. The benefit would be losing the weight.

How Can You Harness the Power of the Story?

To make your story work, you need to know what conclusion you want your reader to draw from reading it. So first, think about what you want your reader to learn. If you’re marketing a how-to book, for example, you might use a story in your marketing materials that shows how a person (very similar to someone in your target market) was struggling with a particular problem, then read your book and found the answer, and finally resolved her issue and reaped the benefits of doing so.

Here’s another example: When Ben bought his new house, he couldn’t wait to plant a vegetable garden out back. He found the perfect place with plenty of sun, and then started digging up the grass to expose the soil underneath. As soon as the earth came into view, Ben got worried. The soil in his yard was dry and spent with big seams of clay running through it. My garden will never grow in soil this poor, Ben thought.  Then a neighbor recommended 10 Steps to a Bountiful Harvest by Betty Green. With a whole chapter devoted to soil preparation, Ben knew exactly what he needed to do to get his garden ready for planting. Three months later, Ben was eating plump red tomatoes right off the vine.

Now, if you were a new gardener hungry for your first harvest, wouldn’t you be interested in Betty Green’s new book (which I completely made up, by the way)?

Now it’s Your Turn . . .

Although we think of stories as entertainment, they can also be powerful motivators in your marketing materials. When you use stories in your articles, blog posts, and other business projects, your audience will not only enjoy reading what you have to say, they’ll also better retain it and be more likely to view the solution you present in the story as something they can use too. Now that’s a powerful story!


Link Building And Places To Submit Your Links




Search engines are a great way to get people to your site. The problem is no matter what you sell, search engine rankings for your keywords are most likely competitive. What makes it worse is, people usually don’t bother looking for listings beyond the first few pages of the search results. The good news is, on the Internet a small company can effectively compete with companies that are willing to spend thousands of dollars for search engine optimization.

This is what makes it fun. When it comes to competing for keyword position in the major search engines you can stomp large companies in the ground. You will not be able to do it for all keywords, but you will be able to beat them consistently for many keywords. That is if you have a well thought out, persistent linking campaign.

Used effectively, link building can be one of the single best techniques you can use for getting your web site listed in the first few pages of a keyword search. Link quantity and quality are an important element of every search engine’s ranking algorithms. If your site doesn’t have links, it will not rank well for competitive keywords.

Places to submit your link.

Link Directories

There are hundreds of free link directories where you can submit your link. Search Google for, “link directory”. Submit your site to a few new link directories every day. You will soon get link requests from members of these directories. Be picky, only exchange links with sites that are in some way related to, but do not compete with your site.

Article Directories

Good articles will bring one way, related links to your site. Write articles which are related to the subject of your site and submit them to free article directories. At the bottom of each article you can put a link back to your site. Don’t just link to your home page, link to pages deep within your site. If your articles are worth reading, there is a good chance that web masters looking for content will use them on their site. There are no better links than one way links that point to pages deep within your site.

Blogs

Search for sites with blogs that relate to your site. If your site is about gardening search Google for, “blog gardening”. This will pull up gardenings sites with blogs where you can leave your comments and a link to your site under your name. It is important that your blog comments are genuine and not spam.

Forums

Search for forums with the same niche as your site. Leave your link in forums signature. Again, it is important that your comments are genuine and not spam.

Web Directories

There are thousands of free web directories where you can submit your link. Always submit your site to the major search engines like Google and Yahoo by hand. This means going to their site and filling out the information they ask of you. Doing this to all the thousands of web directories is not possible. I recommend using an automated submission program like AddWeb.

Press Releases

Write press releases about your site and submit them to press release distribution services. Search Google for, “press release distribution service”.

Social Networking

Social network services like MySpace and Facebook provide ways for people with the same interests to interact, such as chat, messaging, email, video, file sharing and blogging. Search engines and people love social networking sites, participate in them and leave a link to your site under your name.

Social Bookmarking

Social bookmarking is a way for people to remember, organize and share bookmarks of web pages and see what others have bookmarked. As people bookmark sites, sites that are of more use are bookmarked by more users. Thus, sites are ranked based on their usefulness.

Links are one of the most important ways for visitors to find your site. It’s all about getting people to your web site. With persistent link building the search engines can find your site faster and will rank you higher on their search results.